Web site content development

Clear, compelling information about your own products and services is only the beginning. Metaforix helps you keep visitors on your site -- and keep them coming back -- by providing value-added content on topics of interest to your clients and potential clients.
Metaforix makes your site stand out through

• initial planning of your new site's scope and content
  
  
• analysis and critique of your existing site, with suggestions for content modifications and additions
  
  
• researching and writing original content tailored to your specific market
  
  
• licensing our proprietary content for use on your site, and
  
  
• ongoing maintenance and growth of your site's content.

E-mail marketing
A free electronic newsletter, published regularly and sent only to those who request it, can be a great way to build trust, credibility, and brand recognition -- if it offers punchy, authoritative, engaging content. Your e-letter should help readers work smarter and should offer data nuggets they can use to enhance their own credibility with clients and colleagues.

Metaforix can help you plan an original e-letter and work with you to launch it. We'll teach you how to use the e-letter to grow your site, your reputation, and your business. With our guidance at the outset, you can make the transition to producing the e-letter entirely on your own.

Alternatively, we can produce an original e-letter to your specifications and create new content on a long-term basis. Or you can subscribe to our proprietary e-letter content and issue it in your company's name.

Blogs (Web logs)
With the growing popularity of blogs, or web logs, we can also help you deliver your message to your reader’s desktop using RSS (Really Simple Syndication) or Atom content syndication software. This easy-to-use technology lets you publish a free content “feed” that readers receive through free or inexpensive newsreader software.

Blogging is a newly popular way to limit information overload and sidestep spam that has now become part of the mainstream, says the Washington Post . Metaforix can help put it to work for you.

Research, writing, and editing
We create and edit all kinds of text, from proposals to poetry, for print as well as online needs. We design e-mail newsletters and associated web site content to meet our clients' immediate needs and produce additional content on an ongoing basis. Alternatively, we collaborate with clients on the initial design and then teach them to produce new content on their own.

For specific information on how Metaforix can help you achieve your goals, contact us at content@metaforix.com